Are you familiar with the feeling of fear? It's that uncomfortable sensation that can grip us and prevent us from taking action towards our goals and dreams. Fear is a common emotion that we all experience at some point in our lives, but do we really understand its roots? What causes us to feel fearful, and how can we overcome its hold on us? These are the questions we'll be exploring in this blog post titled "Exploring Fear: Understanding Its Roots and Overcoming Its Grip". This topic was inspired by joining Facebook groups for entrepreneurs, where the most common word floating around was fear. Many people in these groups expressed a fear of failure, which may be preventing them from taking action towards their goals. But fear is not just limited to the realm of entrepreneurship. It can show up in all areas of our lives, from relationships to personal growth to facing our deepest fears and insecurities. So, it's essential to understand its roots and learn strategies to overcome its grip on us. If you're someone who struggles with fear, whether it's fear of failure, fear of rejection, or any other form of fear, then this post is for you. We'll be delving into the causes of fear and exploring practical tips and techniques to overcome it. So, if you're ready to face your fears and take action towards your goals and dreams, then let's dive in and explore the topic of fear together.

Welcome to today's blog post, where we're going to dive into the topic of making more money in your service-based business. I'm Laura Catella, your professor for Mindset Mastery Class, and I'm thrilled to have you here with me. Today, I have an ambitious goal - to teach you more about making money as a service provider in the next hour than you've learned in the past 10 years of your life. That's right, I'm shooting for the stars. But before we get into the strategies, I want to remind you that this is week 10 of our journey together. Everything we discuss today builds upon the foundation we've already laid, including tackling procrastination, self-doubt, worthiness issues, shiny object syndrome, and feeling overwhelmed. Without the proper mindset and tools to overcome these obstacles, the tactics I'll share today won't be as effective. So let's get started and uncover the three reasons why you're not making more money in your service-based business, and what you can do about it.

In the world of marketing, customer analysis is nothing new. We all know the basics: understand your audience, create a product that solves their problems, and craft messaging that resonates with them. But what if I told you there's more to it than that? What if I told you there's a way to take your customer analysis to the next level, to become truly unrivaled in your messaging?‍That's what we're going to dive into today. We're going to explore customer analysis that goes beyond the basics, that delves into the heart of what makes your audience tick. We'll look at the customer side, of course, but we'll also examine the you and your offering side, finding ways to position yourself and your product in a way that sets you apart from the competition.‍And that's not all. We'll also explore the thinking above the thinking, uncovering ways to think about your messaging that will take it to exponential levels of effectiveness. This is what I call Unrivaled Messaging for experts, and that's exactly what you all are: coaches and personal brands who are experts in your field.‍So, get ready to take some notes. We're going to start with a bunch of questions and prompts to help you really understand your customer on a deep level. It might feel like a bit of a fire hose, but don't worry - we'll build a worksheet out of it to make it easy to follow along and put into practice. By the end of this post, you'll be well on your way to crafting messaging that truly sets you apart, that makes you unrivaled in the eyes of your customers.‍